The GROW coaching model
The GROW coaching model is a tried and tested coaching model. GROW coaching leads to clearly defined results through four phases. The employee is actively involved in the process in identifying problems and generating ideas for solutions. This builds ownership and the probability of successful outcomes.
GROW coaching is all about learning through experience, reflection, insight, making choices and pursuing them. The success of the this coaching model also depends on the time and energy invested into the process by all parties.
With the GROW coaching, you don’t need to be an expert in your employees specific situation to be able to coach him. GROW coaching offers a framework with general questions to elicit goals, obstacles, options and more without ever needing to offer advice or force any particular direction. In a sense, the coach provides the framework for the employee’s development.
The GROW coaching model consists of four steps. The word GROW is an acronym for Goal, Reality, Options & Will. This coaching model is a map of your coaching journey. You start with where are you going (Goal) and where are you coming from (Reality)? It then charts the different ways you can get there (Options). At the end it helps you pick the best option to move forward to achieve your goals while considering the obstacles on the way. You then build out what you need to do to achieve your goal keeping in mind that your motivation is maximized.
Step 1: Goal
The first step in the GROW coaching is defining the employees goals both short term and long term.
Goals need to be SMART: Specific, Measurable, Actionable, Relevant and Timely.
Step 2: Reality
Step two of the GROW coaching model is about helping the employee become aware of the actual situation they are in. The coaches’ role here is to stimulate self-evaluation and discover to help the employee see the obstacles that are holding them back.
Step 3: Options
Step three of the GROW coaching model is to generate ideas that will help solve the problems identified. Brainstorming without censure or conditionality works well here. If needed, the coach can also offer some suggestions.
Step 4: Will
The fourth and final step of this coaching model is to pick one option. This is converted into a plan of action. This should maximize the employee’s motivation to follow the plan.
Applying the GROW coaching model to your organization
This is a very basic outline of what the GROW coaching model looks like. A coach will also needs their listening and rapport building skills to maximize positive outcomes.