how to set a goal

How to Write a Goal


We have recently launched our new ebook which is called “How to Set a Performance Goal.” This blog post is a preview of what you can expect when you download the free ebook.

When creating goals you should consider three main parts:

The Beginning

Start with an active verb, an action word that implies doing something either now or in the future. For example: devise, introduce, develop, implement, reduce and produce.

The Middle

This is the place for ‘the what’: exactly what it is you want to deliver, develop, produce… and so on. It should be written in a way that everyone understands.

The End

Here you set out a specific measure and a date by which the goal will be achieved.

Three common mistakes you should avoid

1. Many companies fail to create performance metrics.
2. They fail to align rewards (monetary and others) with organization, team and individual goals.
3. The achievement bar is set too low. An appropriately challenging goal is one that the staff member believes they have a slightly better than 50 /50 chance of achieving.

How-to-set-an-employee-performance-goal-softcover010-600pxI hope that this brief guide helps you in the future when setting goals for you company. If you would like to download the full ebook for free click HERE.

What else does the ebook cover?

  • Minimise emotion at a meeting so it can be a constructive conversation about how to improve
  • Keep your star performers happy.
  • Help solid performers take on more responsibility.
  • Be firm with under performers.
  • Improve the performance and engagement of your team.


Download the Ebook

Denis Coleman

Denis Coleman is the founder and CEO of Work Compass, a cloud staff performance collaboration software platform that helps teams align their efforts with strategic goals and continuously improve performance. Frustrated with the disconnect between strategy setting and day to day execution and the lack of tools available to managers to help them be great at their most important function …. Aligning their teams activities with strategic goals and actively managing for high performance Denis spent over 5 years researching strategy execution and performance management practices before founding Work Compass to create a software solution. Denis has held senior roles in Ireland, Czech Republic and North America with high performing electronics manufacturing and professional services organisations for more than 12 years. Denis has worked as Finance Director responsible for €800 million in annual revenues for Flextronics International, Key Account Manager responsible for annual revenues of more than €600 million for Dovatron International and Management Consultant for BDO one of Europe’s most successful professional services providers.

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